Resource Hub
Dive into guides, case studies, and more to help you engage customers, optimize campaigns, and drive sales.
Purina Boosts Sales and ROAS with Auto-bidding
See how this beloved pet food brand enhanced its DoorDash Ads strategy with auto-bidding — reducing CPC by 32%, driving 50% more sales, and 54% higher ROAS. Brian Etling, Paid Search Specialist, Nestlé Purina North America and John Perri, Senior Media Manager, Flywheel Digital, shares their story.
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Launch a Sponsored Brands Campaign
Learn how to launch a Sponsored Brands campaign to highlight your brand and product during the moments it matters most.
Onboard and Get Started with Ads Manager
Learn how to manage all of your Sponsored Brand and Sponsored Product campaigns on DoorDash Ads Manager.
Launch a Sponsored Product Campaign
Learn how to launch a Sponsored Product Campaign on DoorDash Ads and drive purchases from high-intent consumers.
Expert Voices: Our Webinars & Podcasts
Incremental Growth for CPG Brands with DoorDash Ads
with The CPG Guys
Tune in as DoorDash VP of Ads Toby Espinosa sits down with The CPG Guys to share insights on how brands can leverage DoorDash to drive growth, reach consumers in meaningful ways, and stay ahead in an evolving retail landscape.
Listen Now
Smart Retail Media Plays for Challenger Brands
in partnership with AdWeek
Retail media is booming - but for emerging CPG brands, smart strategy matters more than ever. In this on-demand webinar, DoorDash Ads, Hayden Consultancy, and MALK Organics share how challenger brands can cut through the noise, choose the right partners, and build loyalty through campaigns that drive real growth.
Watch Now
Winning Attention Starts With Customer-Centric Marketing
in partnership with AdWeek
Consumers expect more than ads — they expect value. In this on-demand webinar, DoorDash VP of Ads, Toby Espinosa, joins ADWEEK’s Ryan Joe to explore how customer-centric marketing drives deeper engagement, delivers meaningful brand connections, and creates ads that add to the consumer experience instead of interrupting it.
Watch Now
Explore Our Resources
Papa Johns Boosts Pizza Orders with Interest Targeting
Discover how Papa Johns mixed in a new DoorDash Ads targeting feature to drive 4% customer lift and a 3.9% sales lift in pizza orders among existing customers, with the same spend.
The Right Time to Show Up: How PepsiCo Used Dayparting to Capture Key Shopping Moments
Learn how PepsiCo used DoorDash Ads’ Dayparting feature to stay live during the 2025 Super Bowl weekend to drive major impact exactly when it mattered most.
Reach Customers at the Right Time with Dayparting on DoorDash
Dayparting in Ads Manager lets you run Sponsored Product and Sponsored Brand campaigns by hour and time zone. Discover how advertisers use it to stretch budgets, win peak hours, and boost performance with more precise timing.
Unilever Captures Late-Night Cravings with DoorDash Dayparting
Unilever’s Ice Cream team aligning ad timing with real shopper behavior, they drove stronger returns, better conversions, and grew their share of category sales with Dayparting.
Purina Boosts Sales and ROAS with Auto-bidding
See how this beloved pet food brand enhanced its DoorDash Ads strategy with auto-bidding — reducing CPC by 32%, driving 50% more sales, and 54% higher ROAS.
Drive More Sales With Interest Targeting And Category Share Insights
Introducing new tools - Interest Targeting to enable reaching audiences based on their dish preferences, and Category Share Insights to understand how a restaurant brand is performing in a dish category compared to its peers.
Introducing New Ad Tools to Help CPG Brands Drive Smarter Growth on DoorDash
Explore new DoorDash Ads features for CPG brands—Auto-Bidding, Dayparting, Rich Media, and Global Search—to optimize performance and reach more customers.
poppi's Sponsored Brand Ads Bubble Up When Customers Crave Soda
Learn how poppi layered on Sponsored Brands DoorDash Ads experience to increase new-to-brand numbers and category share, showing up for people in the mood for soda, everywhere. poppi's Digital Media Manager, Taryn Lininger, shares their story.
Manage Your DoorDash Catalog
Use Catalog Manager to see which items are in your catalog, tied to your brand, ready for ads, and enabled for purchase in the DoorDash marketplace.