Blog
Explore insights, product updates, and expert perspectives from the DoorDash Ads team. Stay informed on the latest trends in advertising, restaurant and CPG marketing, and platform innovations.
Turn Order Value Into a Growth Lever with Average Ticket Size Targeting
A smarter way to reach high-value customers and increase order value with your ads.
Reach High-Intent Customers with Brand Interest Targeting
Brand Interest Targeting helps you reach customers actively exploring brands you care about on DoorDash, using real engagement signals. Paired with Brand Sales Growth reporting, it gives you the insights to drive and measure more efficient growth.
Sales Lift Measurement for CPG Brands
With Sales Lift Measurement, CPG brands are now able to understand the true causal impact of their investment on DoorDash, and make smarter media investment decisions.
Seamless Franchise Collaboration with Opt-In Campaigns
Franchise opt-in campaigns offer a more streamlined way for corporate entities to recommend campaigns to franchisees and for franchisees to participate - all within the DoorDash platform.
New Targeting Solutions for CPG Brands: Smarter Ways to Reach the Right Shoppers
Interest Targeting, Retailer Targeting with Sponsored Products, and the Audience Reach Estimator are powerful new capabilities that help CPG brands connect with shoppers more effectively, giving advertisers greater control and clearer visibility into how they engage consumers.
