CPG Brand

Explore tailored resources for CPG brands on DoorDash Ads. Access blogs, case studies, and expert insights to learn how leading consumer brands drive awareness and sales through retail media.

ads asset for Interest targeting featured image
Blog

Deeper Insights with Circana Category Share

Introducing Circana Category Share reporting to gain deeper insights, drilling into category level competitive share data for advertisers, giving them a more precise view of how their ad investment is helping them win, where it's growing and where opportunities lie.

5 Oct 2025
5 min read
Ads Blog - How To Guides - Manage Your DoorDash Catalog - Hero Image
Blog

New Capabilities for Smarter Catalog Management

Introducing advanced capabilities for Catalog Management - List View to make it easier for advertisers to review their catalog and make auditing more scalable. New functionality for sort, search and filter so that advertisers can efficiently manage their catalog.

5 Oct 2025
5 min read
Ads - Vita Coco - Hero Image
Success Stories

How Vita Coco Brought Y2K Nostalgia to Doorsteps with DoorDash Ads

Learn how the original coconut water brand recreated a viral pop-up online — and drove trial and awareness with a full-funnel DoorDash Ads strategy.

1 Oct 2025
5 min read
Ads - Dayparting Blog - Hero Image
Blog

Reach Customers at the Right Time with Dayparting on DoorDash

Dayparting in Ads Manager lets you run Sponsored Product and Sponsored Brand campaigns by hour and time zone. Discover how advertisers use it to stretch budgets, win peak hours, and boost performance with more precise timing.

28 Jul 2025
5 min read
Ads - UL Ice Cream Dayparting - Hero Image
Success Stories

Unilever Captures Late-Night Cravings with DoorDash Dayparting

Unilever’s Ice Cream team aligning ad timing with real shopper behavior, they drove stronger returns, better conversions, and grew their share of category sales with Dayparting.

28 Jul 2025
3 min read
Ads - Pepsi Dayparting Case Study - Hero Image
Success Stories

The Right Time to Show Up: How PepsiCo Used Dayparting to Capture Key Shopping Moments

Learn how PepsiCo used DoorDash Ads’ Dayparting feature to stay live during the 2025 Super Bowl weekend to drive major impact exactly when it mattered most.

28 Jul 2025
3 min read