DoorDash Catalog Manager for CPG Brands is one of the first platform tools that a brand interacts with in order to get started with advertising on our platform. We are excited to introduce a new table-style List View in Catalog Manager, launching today for all eligible advertisers with Catalog Manager access.
List View is designed to make it easier for advertisers to review their catalog and make auditing more scalable. We have heard from our advertisers that these improvements will make it easier to sort through a large catalog, spot check and catch any inaccuracies that they can address through their syndicators.
Catalog Manager Update (March 2026): Catalog Manager is now available to both U.S. and international advertisers, enabling more streamlined product management and greater control across global markets.
BUILDING BRAND LOYALTY
Our goal at DoorDash is to invest in tools that make it more easier and efficient for brands to manage their catalog and build trust with their consumers. We want brands to be able to easily navigate through their product lists, scan for any inaccuracies and take actions without endless scrolling. A clean, accurate catalog and how it shows up on our marketplace builds shopper trust by showing product details accurately, enabling shoppers to make informed purchase decisions. Ultimately, accurate catalogs lead to higher CTRs, stronger conversion rates, and better ad returns.
Our initial solution that launched in Q1 of this year set the foundations for catalog management, providing brands a gallery card-format view of products with some basic functionality to search and download. Based on our partners feedback, we are excited to bring a whole new set of advanced capabilities to Catalog Manager.
Along with List View that makes it easier for advertisers to review and audit their catalog, we have also introduced advanced capabilities for efficient catalog management:
Switch views easily: Toggle between the familiar image-first Card View and the new table-like List View.
Filter for what matters: Find products with missing images, filter by categories, or focus on items currently running in Sponsored campaigns.
Search in bulk: Look up multiple products at once by GTIN, UPC, or DDSIC.
Sort your way: Organize your catalog by name, size, GTIN, UPC, DDSIC, or category
Export on demand: Download your full catalog or export just the products you want to focus on.
These new capabilities make it drastically easier for advertisers to identify priority items based on their business objectives, whether that means focusing on top sellers, missing images, or items in active campaigns.
Catalog Manager will ultimately help CPG advertisers save time, improve campaign outcomes, and ensure their brand is best represented on DoorDash. List View is available for all eligible CPG advertisers with Catalog Manager access.
