CPG Brand
Explore tailored resources for CPG brands on DoorDash Ads. Access blogs, case studies, and expert insights to learn how leading consumer brands drive awareness and sales through retail media.

Share, Competitor Share and Retailer-level Sales Insights
Introducing three new reporting capabilities in Ads Manager: Share, Competitor Share and Retailer-level Sales — designed to give advertisers a clearer, more actionable view of their performance on DoorDash.

MALK Organics breaks new ground on DoorDash with Sponsored Campaigns
Discover how MALK Organics combined always-on Sponsored Products with top of funnel Sponsored Brand ads to grow sales with a new-to-brand audiences.

New Capabilities for Smarter Catalog Management
Introducing advanced capabilities for Catalog Management - List View to make it easier for advertisers to review their catalog and make auditing more scalable. New functionality for sort, search and filter so that advertisers can efficiently manage their catalog.

How Vita Coco Brought Y2K Nostalgia to Doorsteps with DoorDash Ads
Learn how the original coconut water brand recreated a viral pop-up online — and drove trial and awareness with a full-funnel DoorDash Ads strategy.

Unilever Captures Late-Night Cravings with DoorDash Dayparting
Unilever’s Ice Cream team aligning ad timing with real shopper behavior, they drove stronger returns, better conversions, and grew their share of category sales with Dayparting.

The Right Time to Show Up: How PepsiCo Used Dayparting to Capture Key Shopping Moments
Learn how PepsiCo used DoorDash Ads’ Dayparting feature to stay live during the 2025 Super Bowl weekend to drive major impact exactly when it mattered most.