CPG Brand

Explore tailored resources for CPG brands on DoorDash Ads. Access blogs, case studies, and expert insights to learn how leading consumer brands drive awareness and sales through retail media.

Brand Manager analyzing ad perf

Share, Competitor Share and Retailer-level Sales Insights

Introducing three new reporting capabilities in Ads Manager: Share, Competitor Share and Retailer-level Sales — designed to give advertisers a clearer, more actionable view of their performance on DoorDash.

Nov 20, 2025
5 min read
Malk Organics - Shelf Stable

MALK Organics breaks new ground on DoorDash with Sponsored Campaigns

Discover how MALK Organics combined always-on Sponsored Products with top of funnel Sponsored Brand ads to grow sales with a new-to-brand audiences.

Nov 4, 2025
4 min read
Ads Blog - How To Guides - Manage Your DoorDash Catalog - Hero Image

New Capabilities for Smarter Catalog Management

Introducing advanced capabilities for Catalog Management - List View to make it easier for advertisers to review their catalog and make auditing more scalable. New functionality for sort, search and filter so that advertisers can efficiently manage their catalog.

Oct 5, 2025
5 min read
Ads - Vita Coco - Hero Image

How Vita Coco Brought Y2K Nostalgia to Doorsteps with DoorDash Ads

Learn how the original coconut water brand recreated a viral pop-up online — and drove trial and awareness with a full-funnel DoorDash Ads strategy.

Oct 1, 2025
5 min read
Ads - UL Ice Cream Dayparting - Hero Image

Unilever Captures Late-Night Cravings with DoorDash Dayparting

Unilever’s Ice Cream team aligning ad timing with real shopper behavior, they drove stronger returns, better conversions, and grew their share of category sales with Dayparting.

Jul 28, 2025
3 min read
Ads - Pepsi Dayparting Case Study - Hero Image

The Right Time to Show Up: How PepsiCo Used Dayparting to Capture Key Shopping Moments

Learn how PepsiCo used DoorDash Ads’ Dayparting feature to stay live during the 2025 Super Bowl weekend to drive major impact exactly when it mattered most.

Jul 28, 2025
3 min read