Centre des ressources

Plongez dans des guides, des études de cas et bien plus encore pour découvrir comment DoorDash Ads aide des annonceurs comme vous à rejoindre des clients, optimiser vos campagnes et augmenter vos ventes.

Tropical smoothie visual asset
Featured

Tropical Smoothie Cafe Blends Bigger Returns with Franchise Opt-In Campaigns

Learn how Tropical Smoothie Cafe used opt-in campaigns on DoorDash to increase local visibility, drive incremental sales, and scale participation to over 44% of their cafes.

Read now

Explore our Resources

Ads - cpg - auto-bidding- lifestyle

Présentation de nouveaux outils publicitaires pour aider les marques de détail à stimuler une croissance plus intelligente sur DoorDash%

Découvrez les nouvelles fonctionnalités de DoorDash Ads pour les marques de détail (enchères automatiques, période de la journée, médias enrichis et recherche globale) pour optimiser les performances et atteindre plus de clients.

3 juill. 2026
4 min de lecture
Ads - Blog - Introducing Spotlight: A Bigger, Bolder Way to Show Up on DoorDash - Feature Hero

Introducing Spotlight: A Bigger, Bolder Way to Show Up on DoorDash

Spotlight helps advertisers combine homepage visibility with more room for brand storytelling, product-focused creative, and measurable results.

8 juin 2026
3 min de lecture
Ads Blog - Case Study - The Magnum Ice Cream Company

Comment Suja Life a généré 62  % de clients nouveaux à la marque grâce à DoorDash Ads en partenariat avec Verity

Découvrez comment Suja Life a utilisé les Produits commandités et les Marques commanditées sur DoorDash Ads pour gagner de nouveaux foyers — atteignant un rendement des dépenses publicitaires de 4,5×, 62  % de clients nouveaux à la marque au T3 et une croissance de 86  % des ventes totales d’une année à l’autre.

4 juin 2026
4 min de lecture
product catalog for CPG brands

Retailer-Level Catalog Intelligence, Built for CPG Brands

Industry leading retailer level catalog intelligence tools that give brands visibility into how their products appear across every retailer on the DoorDash marketplace.

19 mai 2026
3 min de lecture
Ads - Case Study - Kellanova

Comment Kellanova a évalué ses performances de référence avec DoorDash pour intensifier ses investissements multimédias

Kellanova a obtenu un RDP incrémentiel de 2,9 x et une augmentation des ventes de 46 %¹, et a utilisé la mesure de l’augmentation pour valider l’incidence incrémentielle et guider des décisions d’investissement plus sûres.

8 mai 2026
4 min de lecture
Ads - Blog - The Power of Partnership - Male_Office_Working

The Power of Partnership: How Franchisees Win When Corporate and Local Marketing Align

4 mai 2026
10 min de lecture
Ads - Resources - Targeting for Rx - Order Frequency Image

Turn Order Value Into a Growth Lever with Average Ticket Size Targeting

A smarter way to reach high-value customers and increase order value with your ads.

16 avr. 2026
3 min de lecture
Ads - Resources - Targeting for Rx - Existing Cx Image

Reach High-Intent Customers with Brand Interest Targeting

Brand Interest Targeting helps you reach customers actively exploring brands you care about on DoorDash, using real engagement signals. Paired with Brand Sales Growth reporting, it gives you the insights to drive and measure more efficient growth.

16 avr. 2026
3 min de lecture
Tropical smoothie visual asset

Tropical Smoothie Cafe combine de meilleurs rendements grâce aux campagnes d’adhésion pour les franchises

Découvrez comment Tropical Smoothie Cafe a utilisé des campagnes d’adhésion sur DoorDash pour accroître sa visibilité locale, stimuler les ventes incrémentielles et étendre la participation à plus de 44 % de ses cafés.

14 avr. 2026
3 min de lecture

Expert Voices: Our Webinars & Podcasts

  • AdWeek Leadership Voices

    AdWeek Leadership Voices

    In this Adweek Leadership Voices interview, DoorDash’s Vassili Samolis shares how his team is redefining modern advertising by bringing together AI, closed-loop measurement, and local commerce. He offers a candid look at the evolution of retail media, the importance of driving real business outcomes, and the leadership principles guiding how DoorDash is building for the future of the industry.

    Watch Now
  • Turning Discovery Into Demand: How Retail Media Fuels Customer Acquisition Progressive Grocer

    Turning Discovery Into Demand: How Retail Media Fuels Customer Acquisition Progressive Grocer

    How do brands turn commerce media into real growth? DoorDash Ads and Chomps share how to move beyond demand capture, using smarter targeting, measurement, and test-and-learn strategies to drive incrementality and scale across retail and marketplace environments.

    Watch Now
  • Advertising in Everyday Moments

    Advertising in Everyday Moments

    On The CPG Guys Podcast, DoorDash’s Vassili Samolis joins the conversation to discuss how the platform is expanding into a powerful engine for Grocery and CPG growth. He shares perspectives on reaching consumers in high-intent moments, redefining measurement through incrementality, and how DoorDash is enabling brands to drive meaningful, scalable business results.

    Listen Now
  • Inside Alcohol Delivery: Distilling Insights That Matter

    Inside Alcohol Delivery: Distilling Insights That Matter

    Alcohol delivery is rapidly transforming the way consumers discover and purchase their favorite brands. DoorDash experts share insights into evolving shopper behaviors, emerging trends in the alcohol category, and proven advertising strategies that help brands reach consumers and drive measurable results.

    Listen now
  • Winning In Grocery & New Verticals

    Winning In Grocery & New Verticals

    with The CPG Guys

    Hear from DoorDash VP of New Business Verticals Fuad Hannon as he shares how DoorDash is reimagining convenience — expanding into grocery and new categories to help brands and retailers reach more customers, drive incremental growth, and shape the future of local commerce.

    Listen now
  • Incremental Growth for CPG Brands with DoorDash Ads

    Incremental Growth for CPG Brands with DoorDash Ads

    with The CPG Guys

    Tune in as DoorDash VP of Ads Toby Espinosa sits down with The CPG Guys to share insights on how brands can leverage DoorDash to drive growth, reach consumers in meaningful ways, and stay ahead in an evolving retail landscape.

    Listen Now
  • Smart Retail Media Plays for Challenger Brands

    Smart Retail Media Plays for Challenger Brands

    in partnership with AdWeek

    Retail media is booming - but for emerging CPG brands, smart strategy matters more than ever. In this on-demand webinar, DoorDash Ads, Hayden Consultancy, and MALK Organics share how challenger brands can cut through the noise, choose the right partners, and build loyalty through campaigns that drive real growth.

    Watch Now
  • Winning Attention Starts With Customer-Centric Marketing

    Winning Attention Starts With Customer-Centric Marketing

    in partnership with AdWeek

    Consumers expect more than ads — they expect value. In this on-demand webinar, DoorDash VP of Ads, Toby Espinosa, joins ADWEEK’s Ryan Joe to explore how customer-centric marketing drives deeper engagement, delivers meaningful brand connections, and creates ads that add to the consumer experience instead of interrupting it.

    Watch Now

PRÊT À COMMENCER?

Communiquer avec nous