Blogue
Découvrez les perspectives, les mises à jour de produits et les perspectives d’experts de l’équipe DoorDash Ads. Restez informé des dernières tendances en matière de publicité, de marketing pour les restaurants et les produits de vente au détail, et d’innovations en matière de plateformes.
Introducing Spotlight: A Bigger, Bolder Way to Show Up on DoorDash
Spotlight helps advertisers combine homepage visibility with more room for brand storytelling, product-focused creative, and measurable results.
Retailer-Level Catalog Intelligence, Built for CPG Brands
Industry leading retailer level catalog intelligence tools that give brands visibility into how their products appear across every retailer on the DoorDash marketplace.
Turn Order Value Into a Growth Lever with Average Ticket Size Targeting
A smarter way to reach high-value customers and increase order value with your ads.
Reach High-Intent Customers with Brand Interest Targeting
Brand Interest Targeting helps you reach customers actively exploring brands you care about on DoorDash, using real engagement signals. Paired with Brand Sales Growth reporting, it gives you the insights to drive and measure more efficient growth.
Mesure de l’augmentation des ventes pour les marques de détail
Grâce à la mesure de l’augmentation des ventes, les marques de détail sont en mesure de comprendre la véritable incidence causale de leur investissement dans DoorDash et de prendre des décisions d’investissement médias plus intelligentes.
Seamless Franchise Collaboration with Opt-In Campaigns
Franchise opt-in campaigns offer a more streamlined way for corporate entities to recommend campaigns to franchisees and for franchisees to participate - all within the DoorDash platform.